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A Collection of Our Work: QSR

Packaging: Church's Chicken

Miller Zell has long designed packaging for Church’s Chicken, from core to promotional to broadcast. Church’s planned to launch a new, limited-time item, “Lemonade Icebox Pie,” in..

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Product Launch: Church's Chicken

Product Launch: Church's Chicken

Church’s wanted a new chicken sandwich to live up to its tradition of down home deliciousness, which is why its executive chef spent over a year in development. When it attained..

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Brand Refresh: Church's Chicken

Brand Refresh: Church's Chicken

Church’s Chicken recognized the need for all retailers to bond with customers at every touchpoint. It came to Miller Zell wanting to strengthen its customers’ relationship with..

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Strategy & Design: Krispy Kreme

Strategy & Design: Krispy Kreme

Eating a Krispy Kreme donut is a delightful experience, but spending time in a Krispy Kreme store was not. Krispy Kreme wanted to transform itself from a grab-and-go joint into a..

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