On time and on budget, rebranding at scale.
A partnership to rebrand post-merge, resulting in the creation, procurement and installation of customized, tiered kits of parts for approximately 400 diverse branches.
"Our partnership with Miller Zell delivered the spirit of our new brand into our branches. Their creative and implementation processes worked seamlessly hand-in-hand, delivering an on-time and on-budget activation of our brand that minimized headaches and disruption during a formative year for Cadence Bank.”
“Our partnership with Miller Zell delivered a new look and new beginning, a rebranding that connects with our customers and what they want and need with a branch experience. We are pleased with the results and our trusting business relationship resembles the trust we seek from our customers.”