Miller Zell's "Get Versed in the Metaverse" guide is a comprehensive introduction to the concept of the metaverse and its potential applications in the retail industry. The metaverse refers to a shared virtual space where users can interact with each other and digital content in real-time. The guide provides an overview of the metaverse, its history, and its potential impact on various industries.
The guide also explores some of the challenges and limitations of the metaverse, such as issues of privacy and security. It provides practical advice for businesses looking to get started in the metaverse, including tips on how to identify potential use cases and engage with virtual communities.