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Retail Banking Design

Creating Branded Environments for Your Branch Network

The Facts

What is Retail Banking Design?

Retail banking design is a complex process that thoughtfully integrates the consumer’s need for comfort and security with your brand to create a unified and familiar branch experience.

From the signage on the walls to the floorplan itself, every aspect of branch banking design is an opportunity to convey your brand message. Your clients live in a retail-centric world and by incorporating retail intelligence, like wayfinding and shopper behavior, it allows you to educate your clients on bank services and products that add value to their lives.

Upgrade Your Branch Banking Design

Shift Your Design from Transactional to Relational

The seamless integration of your physical and digital platform design can be a key driver in building brand recognition and securing customer loyalty. As partners, we can help you determine the optimal way to communicate with your clients and transform a transaction into a moment that builds meaningful relationships.

Scale Your Retail Banking Design

Find Solutions to Fit Your Blueprint and Budget

Whether you need to roll out a complete, branch-wide refresh or seasonally update signage and literature, you will need diverse expertise to meet your varying needs. Our experienced project management team comes to the table with the insights and strategy necessary to create a cohesive, consistent banking experience that maximizes each location’s ability to serve your clients.

Optimize Your Banking Experience Design

Make the Most of Banking Innovation and Technological Advances

By building ongoing, strategic relationships with our clients, we continually work to optimize, enhance and refine our retail banking solutions, so that you can stay ahead of your competition and offer your customers a state-of-the-art experience. Before, during and after installation, we provide a transparent, client-centric approach that is agile and customizable.

Your One-Stop Shop for Your Branch Transformation

  • Developing a concept/prototype branch, or a branch-of-the-future program
  • Merger or acquisition rebranding
  • Determining how to roll out a new store concept in a kit-of-parts program to your branch footprint
  • Facilitating transaction migration to an advisory-based model
  • Implementing a branch refresh or renovation for an outdated retail network
  • Making improvements to branch wayfinding and interior signage
  • Communicating important branch messaging across your network via print merchandising and digital signage

Benefit from dedicated, multidisciplinary teams, including award-winning designers, experienced engineers, program managers, print production managers and implementation and supply chain experts.

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REACH™ for Efficiency & Insight

Intuitive. Transparent. Customized for your diverse branch needs.

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Our Retail Banking Design Portfolio

Citizens 1835

Citizens 1835

Truist: Efficient Branding At Scale

Truist: Efficient Branding At Scale

Citizens in-store redesign

Scalable Design: Citizens

Banking for the Next Generations

We teamed with MBA students at the Kellogg School of Management at Northwestern University to learn how Centennials and Millennials select and use banks and their branches.
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Banking for the Next Generations