Monitor, Measure and Innovate
Guide is about efficiency, unparalleled customer support and, above all, client satisfaction. It’s our philosophy throughout the entire Miller Zell operation, but it steps into the spotlight during and after installations. It’s our way of providing a transparent, client-centered process of making sure each store gets exactly what it needs for its individualized refresh. We replace stress and complexity with a couple of clicks and responsive client services.
Our proprietary software, REACH™, helps clients customize their orders during retail rollouts and into the future. This eliminates waste – time, money and materials – quashing unnecessary printing and shipping costs.
Our campaign management team works with clients to cater to distinct, store-level needs. We’re there coordinating if the client customizes orders according to region, with retail branding strategies and targeted shopper insights. We’re there if the focus is on consolidating printing and fixtures from multiple vendors across a national chain of stores.
But this isn’t only about warehousing, clicking and shipping. This is an active strategic partnership. We continue searching for retail solutions with you. What’s working well? What could make things better? We evaluate campaigns with client feedback, improvements versus original benchmarks, changing goals and new trends and shopper insights.
Our focus on retail solutions never ends, and that motivates our curated support for our clients.
REACH™ is our proprietary logistics software, an intuitive and efficient means to manage orders, get real-time inventory tracking and view multiple floorplans so installation and maintenance will be seamless.
With 30,000 square feet of space, Miller Zell warehouses and manages inventory for our clients. We monitor, maintain and manage item fulfillment, quantity levels and reorder points of client inventory such as graphics and kits.
Robust information management systems and professionals lets us store, organize and manage any type of client information, from location-specific data to activities such as installations and surveys.
Project management teams partner with client directors and logistics for campaign management that executes, tracks and analyze marketing initiatives, product launches and graphics rollouts.
Store design must be purposeful so it’s critical to measure the shopper experience as your customers’ wants and needs change. A partnership with us includes data analysis and recommendations to continually improve your customer experience.
Digital content asset management is at the core of successful digital signage deployment, and our Digital Content Management System provides scalable solutions at your fingertips.