The Split Personality of Value

Redefining Value in Retail


Value is a small word with tons of meaning, particularly when it comes to retail.

So let’s take a deep dive into analysis of value, one that goes beyond price, time and  convenience. Let’s focus on what resonates with shoppers on a more profound level in terms of strategy and store design.

Case Studies

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Truett's Chick-fil-A

A deliciously different experience

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Citizens Bank

Functional creativity in small spaces

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Customer-focused engineering

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Krispy Kreme

Heritage plus reinvention

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