Research and Design

Great retail design begins with strategic research

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Great retail design is not just about pretty pictures

In order for store design to solve problems and create experiences that inspire brand loyalty, it must start with data and insights into what a specific retailer needs to best serve its customers. That’s why reports flow out of Miller Zell’s research department on a regular basis, feeding our 30-person design team with insights based on data gathered through interviews, shop-alongs, market research and first-hand immersion into how shoppers and associates experience store environments.

Case Studies

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Church's Refresh


A down home refresh

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Church's Menu Board


Menu board optimization

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NAPA & COVID-19


COVID-19: Helping clients help customers

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Southern Methodist University


Creating a branded student destination

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