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Miller Zell Announces Enhancements to REACH™

By Miller Zell
  • Procurement
  • Miller Zell Announces Enhancements to REACH™

ATLANTA, Jan. 17, 2020 – Miller Zell’s obsessive focus on optimizing the customer experience continues with recent updates and improvements to the ordering experience on REACH™,  a proprietary logistics management system.

Improvements for 2020 include:

  • Mobile or tablet accessibility. All functionality and ease-of-use from the desktop version is now accessible from any device without requiring a separate app download.
  • Hold or save orders. Clients can hold or save orders for a future date or prepare multiple orders and submit them when they’re ready.
  • Automatic notifications. Clients now receive notifications when their order is being prepared and another when it is shipped. Shipping notifications contain tracking information, including estimated date of delivery, as well as total charges (including shipping and taxes).
“Miller Zell makes REACH a priority because we understand the busy schedules of our clients and the many challenges they face daily,” said Sam Reid, Miller Zell’s VP, Information Technology & Digital Media. “By providing a tool that delivers a high level of automation and functionality, our clients are not only able to be more productive but they have a transparent and simple way to verify accountability in all that we do for them.”

REACH makes a client’s ordering experience for graphics refreshes and store rollouts as easy and intuitive as possible. Please contact Miller Zell for more information or to schedule a demo today. 

About Miller Zell

Miller Zell is a retail experience solutions company. We partner with retailers to create the ideal customer experience in their stores, offering design, implementation, strategy and support, fostering sales growth amid a complex and changing marketplace. We deploy these solutions at scale, thereby minimizing client risk, cost and operational complexity.


End-to-end branded environment services under one roof to craft the optimal customer experience wherever people gather, shop or learn.