What’s that funny noise?

Our Work Stars in NAPA’s New Ad

Auto parts giant NAPA released a hilarious ad that features Miller Zell’s strategic retail design work

With a key emphasis on do-it-yourselfers, NAPA yellow, and the female shopper, Miller Zell designed a new environmental décor package. The work features authoritative hero categories, quality messaging, an uplifting customer-centric atmosphere, and a competitive proposition to drive traffic to the store.

Watch and smile: