How Retailers Ensure In-Store Shopping is Worth the Trip in 2021

Optimizing the customer experience

Chip Miller for Retail Customer Experience

Retailers can and are designing a customer experience and store environment that will make it worth the trip — not only now, during the holiday season, but into the coming year and beyond. So let's take a look at what's happening with retail now and how retailers can continue to ensure in-store shopping is worth the trip in the coming year.

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For more than 30 years, Chip Miller has dedicated himself to building Miller Zell, a retail experience solutions company that partners with clients to create the ideal customer experience. From installation and print production, to account development and ultimately executive management, he has had a major hand in growing Miller Zell into what the company is today – a one-stop-shop for scalable retail design solutions.