Tom Ertler
Retail designer and creative director focused on brand development, graphic communication, environment design, and implementation (A&E). Tom's career spans over 30 years and is distinguished by industry awards and, more importantly, industry results for some of the best-known brands in the world as well as emerging brands.
How Physical Retailers Can Attract Today’s Multichannel Shopper
Latest Posts
How Physical Retailers Can Attract Today’s Multichannel Shopper
Touchpoints are constantly changing for today's consumers Tom Ertler for Retail Customer Experience
COVID-19 Experiments: How to Succeed in Innovation and Rollout
Making COVID-19 Experiments a Seamless Experience: How to Succeed in Innovation and Rollout Tom Ertler for Total Retail COVID-19, without a doubt, prompted retailers to get the..
The American Mall Experience is Evolving Before Our Eyes
A mall evolution? Yahoo! Finance Featuring Tom Ertler
Earn an A From Back-to-School Shoppers
Tips for a uniquely challenging Back-to-School season Tom Ertler for Progressive Grocer
Holiday Shopping Meets Social Distancing: How To Prepare
How to avoid receiving ‘lumps of coal” from your customers Tom Ertler for Independent Retailer
Your Plan A For Gen Z: How Retailers Should Tackle The Next Generation
Tom Ertler for Independent Retailer
Inserting Your Brand into the Modern Shopping Experience
Tom Ertler for Retail TouchPoints Brands are no longer the driving force behind customers flocking to mixed-use developments, according to Miller Zell's Tom Ertler. Instead, the..
Creating the Shopper Journey this Holiday Season
Tom Ertler for VMSD Optimistic economic forecasts guarantee nothing. Retailers still must attract demanding shoppers with compelling stories and experiences that outshine their..
