Tom Ertler

Retail designer and creative director focused on brand development, graphic communication, environment design, and implementation (A&E). Tom's career spans over 30 years and is distinguished by industry awards and, more importantly, industry results for some of the best-known brands in the world as well as emerging brands.

How Physical Retailers Can Attract Today’s Multichannel Shopper

How Physical Retailers Can Attract Today’s Multichannel Shopper

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Latest Posts

How Physical Retailers Can Attract Today’s Multichannel Shopper

Touchpoints are constantly changing for today's consumers Tom Ertler for Retail Customer Experience

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COVID-19 Experiments: How to Succeed in Innovation and Rollout

Making COVID-19 Experiments a Seamless Experience: How to Succeed in Innovation and Rollout Tom Ertler for Total Retail COVID-19, without a doubt, prompted retailers to get the..

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The American Mall Experience is Evolving Before Our Eyes

A mall evolution? Yahoo! Finance Featuring Tom Ertler

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Earn an A From Back-to-School Shoppers

Tips for a uniquely challenging Back-to-School season Tom Ertler for Progressive Grocer

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Holiday Shopping Meets Social Distancing: How To Prepare

How to avoid receiving ‘lumps of coal” from your customers Tom Ertler for Independent Retailer

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Your Plan A For Gen Z: How Retailers Should Tackle The Next Generation

Tom Ertler for Independent Retailer

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Inserting Your Brand into the Modern Shopping Experience

Tom Ertler for Retail TouchPoints Brands are no longer the driving force behind customers flocking to mixed-use developments, according to Miller Zell's Tom Ertler. Instead, the..

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Creating the Shopper Journey this Holiday Season

Tom Ertler for VMSD Optimistic economic forecasts guarantee nothing. Retailers still must attract demanding shoppers with compelling stories and experiences that outshine their..

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Popular Post

Brand Cross Pollination

The Crop-Up of Cross-Pollination – And Why It’s Here to Stay

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