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Branded Environments Blog

Learn more about the research-based design and implementation approach which incorporates your brand into your environments for optimal customer experiences.

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Five Areas of Focus for Branded Environments in 2022

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Latest Posts

Fixtures & Décor: Producing Value, Great Customer Experiences

Consider five classic challenges for a diverse group of branded environments:

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Establish Customer Impact as the Driver of Design

Your own research and experience tell you that store design impacts customer behavior and shopper journeys. It’s no secret that alluring environments and informative messaging..

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Develop Digital Solutions for Branded Environments

Well-executed digital initiatives optimize the customer experience, support associates, create brand connections and minimize friction along the path to purchase.

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You're Welcome (and Other Good Vibes from a Retail Tour)

Coinciding with RetailX last month, I was lucky enough to wear the hat of fearless guide for Miller Zell’s Chicago Discovery Tour. No, this was not one of those grand..

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Décor & Fixtures: How to Ensure Your Environmental Refresh Succeeds

Successful environmental branding requires outstanding décor and fixtures, which need to be both delightful and purposeful.

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