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Branded Environments Blog

Learn more about the research-based design and implementation approach which incorporates your brand into your environments for optimal customer experiences.

 

Branding & Sub-Branding: Foundations of Athletic & Academic Facilities

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Latest Posts

Four Focuses that Deliver Value for University and Athletic Facilities

It wasn’t just the bourbon tasting that made Miller Zell’s participation in the Campus Athletics Facilities Summit in Santa Clara, Calif. so engaging and successful. It helped, of..

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Digital Strategies that will Connect with Customers

When considering a digital solution within your branded environment, the biggest challenge is ensuring it’s purposeful, solves customer and associate pain points and checks the..

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What is Great Project Management for Branded Environments?

Consider these complicated, high-priority branded environment projects: The nation’s largest retailer wanted to execute rebranding for its interior and displays while also leaning..

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Three Key Concepts from Campus Facilities Summit

In 2019, Miller Zell met with athletic administrators from an elite Power Five program. When we described our half-century-plus of experience designing and executing innovative..

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End-to-End Service: No “Handoffs,” from Ideation to Installation

Some companies do retail research. Some offer environmental design. Others focus on print, décor, POP or hardware production. Still others focus on digital kiosks.

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The Digital Path Forward

The COVID-19 pandemic accelerated the adoption of in-store digital initiatives because of expediency. Those who had been digital leaders found themselves ahead of the curve, while..

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